Think of your new intranet project as moving from a home where you’ve lived for decades.
Your content includes not just the beautiful new furniture and jumbo TV, but all the threadbare coats, broken toys, discarded coffeemakers and workout videos you’ve been stuffing into your garage and basement.
What will you pack up and take with you into that spiffy new space? And what—like that beloved college sweatshirt stained from the time you changed your car’s oil—belongs in the rag bag?
The same goes for migrating to a new intranet, says Amy Zimmerman, senior communications manager for Great American Insurance Group.
The insurance carrier’s project team told their colleagues responsible for content, “You need to move content to the new intranet. But here’s a really great opportunity to evaluate that, just like if you were packing to move your home.”
Here more tips from Zimmerman for success when drawing up your own new intranet:
1. It’s an employee engagement project, not a technology project.