Measurement

Ragan Insider | Sean Devlin

Inside Amazon’s method for measuring engagement in the age of AI

Communicators still need to be engaged in active listening.

Ragan Insider | Sean Devlin

How can communicators prove their value?

Ragan Insider | Sean Devlin

What should communicators focus on beyond reach?

Johna Burke

The word “strategist” creates an expectation.

Ragan Staff

A practical framework for connecting AI-powered EX investment to real business outcomes.

Sean Devlin

How should communicators measure internal comms across different employee groups?

Allison Carter

You’re missing one vital step.

Ragan Staff

Open rates, clicks and page views remain useful indicators of reach. But leaders increasingly expect more from commuincators.

Ragan Staff

Are your internal communications delivering results leadership can see?

Michael DesRochers

What the first six months of 2026 revealed about the strategies, tools and priorities shaping internal communications now.

Ragan Insider | Sean Devlin

What metrics do leaders want to see from communicators?

Ragan Staff

Leadership still wants clear ROI, but traditional metrics and reach no longer tell the full story.

Michael DesRochers

What if the metrics you trust most about your internal emails are telling you the least about whether anyone actually cares?

Michael DesRochers

A better framework for internal communication success.

Michael DesRochers

If you’re reporting results but still struggling to prove impact, the problem might be how you interpret the data.