Wim Van den Broeck
4 tips to elevate videos for social media marketing
Consider these techniques to grab viewers’ attention and keep them coming back for more.
Visual & Video Communications
Dale Weiss and Andrew Gilman
The KISS formula for COVID-19 videos: Keep it simple and safe
Video has become a handy medium for organizations during this crisis, but would-be videographers would do well to not overreach.
Ted Kitterman
Levi’s COVID-19 response, metrics to watch during the crisis, and why it’s time to consider TikTok
Here’s a roundup of the week’s crisis communication news for communicators.
Juston Teach
4 tips from the Ragan Community for better virtual meetings
Our latest #RaganChat dissected the best practices for running great virtual meetings, from equipment and tech tools to camera angles and speaking habits.
Christina Hennessy
How to deliver your virtual presentation during COVID-19
Here are some tips for improving your virtual presentations during the coronavirus pandemic.
Bob Zeni
8 ways imagery makes your story more memorable
Here are some tricks for adding visual interest to your content to boost traffic and juice key metrics.
Ted Kitterman
Rethinking remote work, focus on digital channels, and balance hope with caution
Here’s a roundup of the week’s crisis communication news for communicators.
Kevin Gyolai
5 steps to improve the performance of remote teams
This checklist will help you navigate unchartered waters of communicating with a dispersed workforce.
Beki Winchel
Google, Microsoft and Verizon challenge Zoom, retail sales decline to new low, and PlayStation launches ‘Play at Home’ campaign
Also: Land O’Lakes updates its packaging, Busch offers couples free beer for a year, your WFH photos, bringing farm animals to a meeting, and more.
Dee Donavanik
5 champion communicators in the COVID-19 era
When it comes to leaders and heroes in this crisis, there are few who have used their voice and platform with aplomb. Here’s what PR pros can learn from them.
Beki Winchel
Amazon shuts French distribution centers, Instagram tools for connection during COVID-19, and GIF use is up 33%
Also: Citi Group partners with &pizza to feed health care workers, how leaders can give employees hope during COVID-19, how influencers can help you weather the crisis, and more.
Kim Clark
How to hold virtual meetings that are dynamic and engaging
Keep them from multitasking and help them stay productive through the dog barking.
Jonathan Rick
How your content looks is just as important as what it says
The best writers are also designers. Here’s how to help your copy have some wow factor.
Beki Winchel
Best Buy to furlough 51k employees, Carnival chief promises robust comeback, and Google reminds people to wash hands
Also: Ohio Department of Health’s video on social distancing racks up 20M views, no new emojis because of COVID-19, pitfalls of email marketing, and more.
Joe McLeod
5 communication lessons from Dr. Anthony Fauci
The nation’s leading expert on infectious disease has also been a deft and effective communicator, bridging the partisan nature of American society to deliver his messages.
