Causes worth embracing in 2022

Here’s what deserves a closer look in the year ahead—as well as some unworthy causes that revile our PR experts.

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Causes worth embracing in 2022

Every month, Tina McCorkindale and Mark Weiner dive into the deep end of the topical public relations pool to look at the lighter side of our profession.  In this episode, we dive even deeper as we prepare to conquer 2022. 

Mark:  Well, Tina, the weather is colder.  We brace ourselves before going outdoors. And when we forget to dress warmly, we suffer a little. But, now in the new year, you and I come together to write this column and the world becomes a surprisingly warm place.

Tina: Agree, Mark. But don’t you leave in Florida? As you know I’m a big skier and you have to prepare before hitting the slopes or you can definitely suffer.

This is a great life metaphor, too, but being around others does help warm to soul. What do you think are the best gifts we can give others as we enter into this new year?

For 2022, I think the best gifts we can give ourselves and wish for others are grace, kindness, good health, and hope.

Mark:  Collectively, we can make a difference, which is more than any one of us could do without the help of others. Especially at this time of year, we make ourselves and one another better. And that goes far beyond just you and me, this column, and our readers.

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