Do you think visuals should be part of your content marketing strategy? You’re absolutely right—and you’re not alone.
In a recent Venngage survey of 300 marketers, more than half (53 percent) said that most—if not all (91 to 100 percent)—of their content contained visuals. The vast majority of marketers (90 percent) said that visual content is used in more than half of the articles they publish.
Content marketers are working with photos, GIFs, infographics, videos, data visualization graphics and much more to enhance their storytelling efforts.