What can comms pros let go of during COVID-19?
Communicators often are forced to adopt an additive mindset, but with limited resources, perhaps you can make the case that less is more.
Communicators often are forced to adopt an additive mindset, but with limited resources, perhaps you can make the case that less is more.
What are the elements that help employees feel grounded and stable in their work roles? Here are six elements to consider.
Here are some ideas on how to offer flexibility to workers who might feel pushed beyond their limit.
If you are asking for employee feedback, find how data can be made into a compelling story to share across your organization.
Here’s an example of a way to collect the many stories from your organization this year.
Your story will have more impact if you can get individuals to put themselves out there—but how can you get them to open up?
Get everyone sharing stories about how they are surviving the COVID-19 crisis, and package the resulting stories so you can look back later.
Give employees a voice and a say, use gamification, consistently secure buy-in from top brass, and tie your initiative to intrinsic motivators.
Follow this guidance to achieve more clarity and precision in your copy.
With the shelf life for your research data getting shorter and shorter, here are some tactics to make sure your project shows results—even if journalists don’t jump at your pitch.
With audiences looking for authoritative information and updates, brand managers sould invest in digital media—but stay prepared to change with the latest new trend.
New data from Blind reveals raw takes on the pros and cons of our WFH lifestyles.
The virtual gathering, hosted by Ginger Zee, chief meteorologist for ABC News, celebrated the best of the best in PR and external communications for 2020.
With the Facebook-owned platform copying the format from the upstart video-sharing app, here’s how brands should think about the difference between the two products.
Any one of this year’s crises would have been overwhelming. But they all converged at once, testing the resiliency of organizations and employees like never before.