Ragan Insider Robby Brumberg
5 things employees crave—but don’t get enough of
Money and health benefits are nice, but here’s how to satisfy your workers’ more profound needs.
Ragan Insider Jen Grogono
4 steps to a winning internal podcast program
Promote your initiative, devise content that will resonate with your target audience, and make your episodes easy to consume.
Ragan Insider Danielle Winski
11 social media mistakes brand managers should avoid
Online platforms offer a unique opportunity for organizations to talk directly to their audience, but poor interactions can undermine your reputation. Beware these costly errors.
Ragan Insider Nick Morgan
How a little brain science can make your presentation memorable
There’s no need for hypnosis or subliminal messaging here, but applying a few tenets of how the human mind works will help you convey your overriding themes—and make them stick.
Ragan Insider Beki Winchel
Major brands go pink and share breast cancer survival stories
Marketers are supporting Breast Cancer Awareness Month through a bevy of campaigns aimed at increasing awareness and gathering donations for disease prevention and treatment.
Ragan Insider Ragan Staff
Have you mastered livestreaming?
Share your live, animated, 360 or explainer video. Enter PR Daily’s 2018 Video & Visual Awards. The final deadline is Oct. 24.
Ragan Insider Gabriele Boland
5 tips for excelling at Instagram and Snapchat Stories
Start by layering punchy text over a striking image. Feature a call to action, and include an interactive element.
Ragan Insider Karin Hurt and David Dye
5 ways to get your team to tell you the truth
You crave bright ideas and candid feedback, but are you creating an environment that’s fertile ground for honesty? Here’s how to extract raw thoughts and suggestions.
Ragan Insider Raj Jana
7 essential marketing podcasts
If you’re looking for instructive audio content, try ‘Know Your Audience,’ ‘Perpetual Traffic’ and ‘The Growth Show.’
Ragan Insider Jennifer Post
How to time your holiday media pitches
The holiday season is approaching, and communicators looking for timely holiday coverage have a shrinking window to get their stories told. Consider these insights.
Ragan Insider Ragan Staff
Do your internal comms keep employees engaged?
Tell us how you produced a magazine, blog, article or podcast that got employees excited. Enter Ragan’s 2018 Employee Communications Awards. The extended deadline is Oct. 19.
Ragan Insider Ray Schultz
Study: Email favored for personalization, but ROI metrics are elusive
Landing your message with consumers is crucial; accurately gauging its efficacy is quite another matter. This research helps, offering data about who is doing what—and where.
Ragan Insider Laura Hale Brockway
Don’t let these plural forms trip you up
Some rules in English defy explanation. Here are some vexing spellings you should always double-check.
Ragan Insider Ted Kitterman
Amid lawsuit, LaCroix defends its ‘natural’ labeling
The company is being sued over its sparkling water, with plaintiffs asserting the drink contains ingredients found in some insecticides. The suit raises larger issues about truth in packaging.
Ragan Insider Beki Winchel
Alphabet shutters Google+ following data breach
Almost 500,000 users could have been affected in the security bug which was discovered in the spring. Because of this and dismal user numbers, Google is closing its social media platform.
