Ragan Insider   |  Jessica Lawlor

5 ways social media has reshaped the PR industry

If you are a PR pro, you spend a lot of time on social media. Here are some ways the PR industry has changed to reflect the new normal—and ideas for how you can best reallocate your resources.

Ragan Insider   |  Maurice DeCastro

Give your audience the gift of brevity

No one has ever complained about a speaker finishing ahead of schedule. Here’s how to keep your presentation tight, punchy and effective.

Ragan Insider   |  Brad Phillips

15 grand finales for your next presentation

Sure, a socko-boffo opening for your talk grabs your audience’s attention, but if your final words fail to motivate them to take the desired action, all that sizzle turns to fizzle. Try these tactics.

Ragan Insider   |  Amanda Clark

6 crucial guest blogging benefits

Writing for other websites can elevate your profile and help your business. You might also develop connections, get an influx of website traffic and garner more social media shares.