These key performance indicators reflect the efficacy of your campaigns. Here’s how to tap into these vital metrics to hone your efforts and prove your worth to top-tier executives.
It’s increasingly important for communicators to prove the value of their efforts. Here’s the data that can help you show off for clients and boardrooms.
A deluge of analytics can sink your narrative, but communicators who shun numbers are missing a big opportunity.
Here’s how you can use the tool to reveal information about your website’s visitors and show how campaigns perform, which you can use to shape future messages and boost your efforts.
Closely monitor your click-through rates, track turnover, and measure your impact on employee engagement.
