As a Communications Channels Analyst, you will lead internal-facing communications content and channels projects and programs, working with the Strategic Communications team and multiple business stakeholders to write content, distribute communications and support the online user experience.  You’ll establish and maintain a well-organized, user-friendly digital architecture for enterprise communications that presents a consistent corporate look and feel. You’ll also be responsible for ensuring communications channels provide up-to-date and comprehensive content that is easily available to employees/reps. Finally, you will help to maximize the intranet potential at COUNTRY.

This position offers a hybrid work schedule and is based out of our corporate offices in Bloomington, IL.

How does a Communications Channels Analyst make an impact?

• Assists in developing and executing internal content and channels communications strategy, using Microsoft/Office 365 tools. 
• Creates recommendations for web content, based on business objectives and internal client needs. 
• Helps define user requirements; leverages information about the audience, client needs and business objectives to create user-centered designs; and conducts usability testing to improve designs.  
• Collaborates with Strategic Communications, creative and technical teams, including designers and content publishers, to create and maintain content for multiple digital assets.  
• Edits, proofs and enters content into the content management system as needed. 
• Creates wireframes, mockups, user flows, process flows and site maps to communicate interaction and design ideas.  
• Provides project direction to copywriting and other creative staff.  
• Serves as resource to train team members on channels solutions. 

Do you have what we’re looking for?

• Excellent written, verbal, and interpersonal communication skills, including the ability to work well with others.
• Highly organized with strong attention to detail. Must demonstrate strong writing and editing skills with the ability to work with a high level of accuracy. Associated Press (AP) Style experience preferred.
• Ability to manage multiple writing assignments which includes working with subject matter experts to gather content and recommend the appropriate communication approach/channels.
• Comfortable working with Excel and tracking communications metrics/dashboards. The ability to synthesize data into an actionable plan is a plus.
• Adaptability and willingness to learn new technical skills and processes to support overall team responsibilities (SharePoint design/updates, Microsoft 365 emerging tools, video/photography, etc.).
• Work may extend beyond normal business hours as business needs dictate. 
• Typically requires 4 years of relevant experience or a combination of related experience, education and training.

This position is part of a job family. Placement will be determined by skills and qualifications of the candidate.

ABOUT THE COMPANY

Why work with us?

Our employees and representatives serve nearly one million households with our diverse range of personal and business insurance products as well as retirement and investment services. We build relationships and work together to create a stronger, more secure future for our clients and our communities. We’re a big company, yet small enough you can make an impact and won’t get lost in the shuffle. You’ll have the opportunity to learn and grow throughout your career, either within this role or by exploring other areas of our business.

You’ll be able to take advantage of our benefits package, which includes insurance benefits (medical, dental, vision, disability, and life), 401(k) with company match, parental leave, paid time off, paid company holidays and time off to volunteer in your community. Please click here to learn more about who we are and the many benefits we offer our employees.

COUNTRY Financial is committed to providing equal opportunity in all areas of employment, and in providing employees with a work environment free of discrimination and harassment. Employment decisions are made without regard to race, color, religion, age, gender, sexual orientation, veteran status, national origin, disability, or any other status protected by applicable laws or regulations.

Come join our team at COUNTRY today!

COUNTRY Financial does not generally sponsor individuals for employment-based visas for this position.