Wildlife photos on Pinterest draw attention to nonprofit's cause

The Natural Resources Defense Council's campaign to save wildlife and wetlands has a presence on the site, but contributors try to keep it fun.
By Matt Wilson | Posted: March 6, 2012
As with anything the Natural Resources Defense Council does, the Pinterest page for the organization's BioGems initiative aims to get people interested in helping protect wildlife and the environment. "The ideal is to get people inspired about our cause," says Freddi Zeiler, a paid freelancer for the NRDC who does most of the pinning and managing on the Pinterest page. A quick look at the page reveals a bounty of eye candy (photos of baby animals, beautifu read more...

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