9 great books about storytelling and presentations
Whether you’re presenting your ideas to a big group or an individual, these tomes offer guidelines for getting your message across in a compelling and enduring way.
Whether you’re presenting your ideas to a big group or an individual, these tomes offer guidelines for getting your message across in a compelling and enduring way.
These resources can help brand managers find and build relationships with reporters and bloggers.
Company CEO Howard Schultz isn’t backing down from the program as a whole, however.
Company CEO Howard Schultz isn’t backing down from the program as a whole, however.
On busy days, every second counts. Save a few when you manage your social media profiles by using these handy keyboard shortcuts.
In certain instances, this construction conveys a desirable vagueness. In others, it’s just plain dopey. Here’s what writers should know before using it.
Brand managers can increase their success by finding and building relationships with passionate consumers, employees and other social media rock stars.
Brand managers can increase their success by finding and building relationships with passionate consumers, employees and other social media rock stars.
Beyond the ‘drilling down’ and ‘10,000-foot views,’ there are plenty of misguided notions about social media, customer engagement and the rapid embracing of mobile technologies.
Beyond the ‘drilling down’ and ‘10,000-foot views,’ there are plenty of misguided notions about social media, customer engagement and the rapid embracing of mobile technologies.
How does Spirit Airlines get away with ignoring orthodox ideas about nurturing one’s brand reputation? The author suggests Spirit’s neglect of reputation is intentional—and, it works.
Corporate communicators share their ideas for inspiring staffers and turning them into lifelong brand advocates.
Not sure where to start when it comes to choosing a monitoring tool? This infographic from RazorSocial may help.
Twitter users can routinely find discussions on a variety of topics. Participating can bring PR and marketing pros many networking opportunities.
‘Christmas comes early’ as Ragan Communications expands training webinars, and PR University members get access to an extensive video training platform.