How email metrics sharpen internal focus, increase ‘attention rate’
Data on consumption of newsletters and other messages help Baton Rouge General Medical Center segment employees, reach doctors early and offer guidance during a major flood.
Data on consumption of newsletters and other messages help Baton Rouge General Medical Center segment employees, reach doctors early and offer guidance during a major flood.
A new study suggests brand managers should be judicious about weighing in on hot topics. Consumers want brands to align with their values—yet might abandon those that misstep.
Recycling content, highlighting historical employees and calling for contributions, the English language’s leading lexicon celebrates its past with a ‘globular organ of sight’ to the future.
Curious how other internal comms departments are structured? Wondering what their biggest challenges are? Take our survey, and we’ll package the answers and send them to you.
Revolutionizing internal cultures, creating great content and engaging employees is all in a day’s work for these organizations.
In Edelman research, three-quarters of respondents want top execs at the vanguard of social responsibility efforts—but how effectively are those honchos taking up that mantle?
The most-popular sites are great, but less-used venues—Quora, Pinterest, Reddit and Nextdoor—offer terrific opportunities for community engagement.
A sour workplace atmosphere can quickly tarnish your reputation and kill your retention.
You have more than 30 categories to choose from. Don’t miss the final deadline on March 1.
Writing the text is only part of the preparation necessary to ace a public speaking engagement. Consider these insights.
Jim and Pam found happiness, ultimately, but the Dunder Mifflin duo dodged a multitude of pitfalls that lovebirds can face on the job. For Valentine’s Day, here’s some loving guidance.
Sending an email with a cheery ‘Hi, Sam,’ at the beginning rarely works—especially if the target’s name is Phyllis. Do your homework, be genuine, and stay flexible.
‘LinkedIn Live’ is currently only available to select users in the United States. The platform faces competition from Facebook, Twitter and more, but the video offering can boost content efforts.
How well prepared is your organization to communicate during an emergency? Enter PR Daily’s 2019 Digital Marketing & Social Media Awards. Save $50 when you enter by Friday, Feb. 15.
Step on somebody’s toes? By all means, say you’re sorry. But are we expressing regret too often for minor transgressions?