Maybe your marketing team wields too much power in terms of your online production. Other staffers have insights and stories to share. Here’s how to get them involved.
Most of your employees have smartphones, and the spontaneous, visual nature of the platform makes it a natural for storytelling and staff engagement.
Are you a logophile? If so, use these less common terms the next time you refer to a friend, client or co-worker.
Networking is often the key to communications success. PR pros seeking work should use their connections to get ahead. This list of positions can help.
Enter for your chance to be named a winner in over 20 categories highlighting the best in media relations. The final extended deadline is April 15.
The Oscars are behind us, but these movies are great for communicators to watch anytime.
PR and marketing pros can more easily find broadcasters to watch and interact with, along with inviting more users to watch their own videos as they’re made.
Here are common ways that an internal culture stanches the flow of vital information from workers on the front lines. Do these sound familiar?
The micro-blogging platform huddles with the NFL to live-stream games, and the social network, which has long brimmed with videos and photos, hopes to better serve the visually impaired.
Don’t be humble—be recognized for your work in nonprofit PR. We have 18 categories for you to feature your work for social good. Enter by April 25.
This position should be neither entry-level nor an afterthought for your marketing strategy. Today, a brand’s online presence might well be its most prominent. Ask these smart questions.
Measuring your work is essential, but on a hectic workday, it’s easy to push metrics to the back burner. This handy checklist will keep you focused and on task.
You spent all that time searching for those ideal employees. Are you putting any effort into making their first day memorable?
An organization’s online presence doesn’t come from a standalone department. CMOs offer tips for marketing pros to bridge the gap and improve communication.
Leaders are often Type-A number crunchers who hate telling stories. The result? Data-clogged speeches, dull videos, stuffy blogs and op-eds no one will publish. Here’s how to mine gold.
