Internal communications is a powerful generator of ROI, say editors
Eighty percent of communicators who measure ROI say the ‘return on investment’ is greater than 10 percent; too bad 90 percent of communicators don’t measure at all.
Eighty percent of communicators who measure ROI say the ‘return on investment’ is greater than 10 percent; too bad 90 percent of communicators don’t measure at all.
Thanksgiving is around the corner; here’s how some firms communicate appreciation to their employees.
We learned a lot last week: The Department of Homeland Security has a blog, mediasnackers are changing the world and even the mighty Facebook is at the mercy of the blogosphere.
Katie Paine’s seven steps to determine what coverage in the blogosphere means to your company.
The founder of a communications consultancy claims Apple’s iPhone can change corporate communications.
PR consultant and Ragan editor Chris Kent takes a look at the current controversy sparked by Wired magazine and sees the middle ground.
Southwest Airlines CEO Gary Kelly describes how his company’s communication strategy keeps employees smiling.
What to do when your Web site or intranet redesign rubs your audience the wrong way. Don’t panic, but do act quickly.
The jury’s out on whether sites like Ragan.com should require people who comment on articles to sign their names.
The gradual evolution of a perfect buzz phrase; it’s now ready for corporate executives and editors to use.
How to weave your company’s mission into the content of your internal publication.
In the race to add social media to the communicator’s toolbox, we risk lowering corporate communications standards.
Fresh, distinctive and modern designs draw readers to the page.