The best way to prevent a crisis? Employee feedback
Listening to and involving employees in company issues could save your company from a deadly PR disaster.
Listening to and involving employees in company issues could save your company from a deadly PR disaster.
Dozens of Twitter users jump into the grocery store chain’s online kitchen to create innovative or funny concoctions.
Women want the female-marketed car company to pull out of Saudi Arabia.
Almost all of the company’s employees across its many branches may submit ideas. Finalists get a trip to Annapolis, Md., for judging, and the winners get a cool $1,000.
Sure, errors happen. But that doesn’t mean we should become complacent. Here are tips to help you sniff out typos and grammar gaffes before you hit ‘publish.’
Compelling headlines and strong leads turn your stories into reader magnets.
Lighten up a stuffy news feed and show some personality to win over new customers.
Advocate allows its staff to tweet and use Facebook, and it crowd-sources ideas for its communications team.
The Kraft Foods sandwich spread generates some strong opinions, so the company went online to ask people to gush and vent about it.
It isn’t as big a stretch as you might think. Check out the five ER lessons that will improve any editor’s skills.
Not sure why your great ideas seem lost on employees, or why they aren’t doing more to make them happen? It might be time to change the way you communicate.
Your Twitter disclaimer says your tweets and opinions are your own, so what you say won’t affect your employer, right? Wrong. It’s time to take responsibility.
Do you use too many hashtags or tweet in all caps? Here are nine reasons your company has a hard time attracting followers.
A social media pundit suggests what to do if you—like McDonald’s—find yourself battling a locust swarm of false rumors on the Web.
The nationwide passenger train service has gotten on board with social media in the past few years, and using Twitter ads has attracted attention.