When you juggle multiple social-media profiles, important to-dos are bound to slip through the cracks. Use this checklist to stay on track and keep your online presence vibrant.
Stop chasing shiny objects. Try storyboarding—it worked for Walt Disney. Stop selling, and embrace the power of responsive storytelling.
Many PR pros use acronyms or other shorthand terms. This list can help new communicators understand and assimilate.
Recent data show more job-seekers are listing ‘content marketing’ in their profiles, experience for which digital-focused employers look. Add to yours with this week’s featured listing.
Why has the content of internal communications lagged so far behind the technology that delivers it? Here’s one person’s answer to that fascinating conundrum.
The punctuation mark is meant to add emphasis, but unless used sparingly, can serve as an annoyance. Here are instances of improper use.
Many Americans watched the president’s nomination of Merrick Garland on TV. Others followed the decision on social media. Here’s how account managers chose to engage.
Social media measurement is not a branch of algebraic topology or experimental physics, says this expert. It’s a matter of common sense, hard work, and precise, agreed-upon goals.
What are you waiting for? The April 15 final extended deadline will be here in a dead tie with Tax Day. Drop what you’re doing. Enter for your chance to be named the best in media relations.
Up your PR game using BuzzFeed’s measurement mindset, which adjusts depending on content type, desired audience behavior and changing consumer tastes.
Does seeing the correct spelling of ‘minuscule’ throw you off? What about ‘wintry’? Those are just two examples of words that seem to be spelled incorrectly when they aren’t.
Adapting to new methods, managers and hierarchies—or to the loss of beloved colleagues—can be traumatic. Here’s help in navigating those new waters, starting with the key factor: empathy.
Every brand seems to be cashing in on the selfie craze. A mobile app reaps information for companies seeking data on customers. ‘A lot of glistening shoulders right out of the shower.’
Research by Buzzsumo homes in on optimum times and ideal lengths for your organization’s posts on the social network.
Surprise your audience. It’s not always about you. Find partners. Also, how about hiring a woman stunt driver and having some fun?
