How can companies better recruit, retain and engage Generation Z?

Attracting, retaining, and engaging Generation Z is top of mind for many businesses. Reports indicate this generation will make up over a quarter of the entire United States workforce by 2025.

Similar to when millennials entered the workforce, organizations will have to adjust their talent acquisition and retention approaches to future-proof their businesses.

Here are some ways organizations can adapt when welcoming the newest generation into the workforce.

Gen Z’s push for diverse, inclusive, and equitable workplaces mirrors the fact that they’re the most diverse generation ever to enter the corporate world.

The Pew Research Center notes that Gen Z represents the country’s changing racial and ethnic makeup as a slight majority (52%) are non-Hispanic whites, which is smaller than the millennials in 2002 (61%). One-in-four of them are Hispanic, 14% are Black, 6% are Asian, and 5% are two or more races.