Ragan Insider Kristin Long
Infographic: Top social media marketing trends
Employee advocates, brand journalism, mobile access and more trends your brand should know about this year.
Archive for March, 2014
Ragan Insider John Hollon
The best and worst résumé buzzwords
CareerBuilder commissioned a survey to find what hiring managers want from candidates; they also made it clear that actions speak louder than self-aggrandizing words.
Ragan Insider John Hollon
The best and worst résumé buzzwords
CareerBuilder commissioned a survey to find what hiring managers want from candidates; they also made it clear that actions speak louder than self-aggrandizing words.
Ragan Insider Kristin Long
Infographic: The best times to post on social media
While each audience is different, you can use this infographic as a general guide.
Ragan Insider Mihaela Lica-Butler
10 ways to measure PR results
ROI from public relations campaigns often manifests itself in intangible ways. You can’t gauge something unless you can identify it. Here’s what to look for.
Ragan Insider Laura Hale Brockway
Is that one word or two?
You can never know for sure unless you look it up, but there are some general rules for when you should keep words separate and when you should put them together.
Ragan Insider Jessica Levco
5 reasons why writers have the best vacations
If you’re looking for a travel buddy, ask somebody in your corporate communications department to go with you.
Ragan Insider Andrea Cook
5 things marketers must know about millennials
Forget the way you’ve been marketing to Baby Boomers and Generation Xers. Millennials require completely different tactics.
Ragan Insider Erin Feldman
Do you lay or lie down?
The key factor in which to use is whether there’s a direct object. Much of the confusion stems from the fact that ‘lay’ is the past tense of ‘lie.’
Ragan Insider David Bator
5 things employee engagement surveys don’t tell you
Employee surveys sound great, but they won’t reveal how engaged employees are, why employees are disengaged, or what you should do after the survey is complete.
Ragan Insider Kristin Long
Infographic: Boost your Facebook engagement by 275 percent
Here’s how emoticons, contests and certain words can motivate fans to interact more with your organization’s page.
Ragan Insider Russell Working
How Discovery Communications turned comms flops into successes
Do employees snicker over that goofy video you made? Did the health week promotion fail? Don’t mope. Learn from your mistakes, as Discovery does.
Ragan Insider Amy Tobin
12 most brand-damning moves you can make
A bad email signature, lack of a marketing plan, and forgettable company voice will send your customers running.
Ragan Insider Janine Truitt
What’s wrong with Sheryl Sandberg’s ‘Ban Bossy’ campaign
The Facebook executive wants to do away with the word, but it will not change the harsh realities that women face in the workplace.
Ragan Insider Crystal Spraggins
What your employees won’t tell you—but you really should hear
Maybe they’re conveying these insights (and cries for help) telepathically, through body language, or by blinking in Morse code. In any case, here are some things you ought to know.
