4 questions that can bolster your workplace wellness efforts
Struggling to promote your wellness program? Here’s how to increase understanding and engagement for well-being initiatives.
Workplace wellness and employee well-being programs are on the rise.
But HR, benefits and employee communications teams are struggling to keep employees engaged in them.
One reason is that many employees simply don’t understand the objectives or benefits of workplace wellness. Another is that today’s WFH reality has limited employee visibility of their wellness programs.
The solution?
“Overcommunicating is imperative for engagement,” says Tesha Crockett-Gibson, manager of health promotion at Arlington County Government, in a recent Ragan Training video on the topic.
“You really have to double up on getting the word out because more people are remote,” she says. “It has to be a mix of intranet, email, social media and even posters, especially for frontline workers.”
Equally important is asking for input. “You can’t just throw a plan up on the wall. You have to ask what their needs are—or you’ll get zero engagement,” Crocket-Gibson says. “Conduct surveys asking how they’re keeping up with wellness. Are they doing fitness classes at home? Do they want daycare hours?”
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