Case Studies

Isis Simpson-Mersha

How I got here: Sage Communications SVP Duyen Truong on empowering the next generation

Duyen Truong of Sage Communications shares how her life as a refugee fuels her passion for helping others through her work.

Jess Zafarris

50+ employee comms case studies to shape your 2024 strategy

Ragan’s 2024 Top Case Studies in Employee Communications and Culture reveals how the world’s top brands solve the most complex challenges.

Ragan Staff

How Curaleaf’s employee culture blossomed amid industry growth

In this excerpt from Ragan’s 2024 Top Case Studies in Employee Communications & Culture book, find out how one of the most recognizable names in cannabis put its people first to attract and retain talent.

Isis Simpson-Mersha

6 questions with: Lisa Lanspery of Synchrony

We caught up with Lisa Lanspery of Synchrony to learn about what excites her most about the future of communications and the best advice she’s ever gotten.

Kacey Larsen

A PR firm offered to relocate employees over Texas’ abortion law. Here’s how workers, clients have responded

As more states introduce abortion access laws, some employers have announced supports for employees, like Bospar’s relocation program. Should your organization consider it?

Emma Atkinson

Peloton’s year of bad headlines didn’t faze its consumers

From equipment recalls to an unfavorable product placement, research shows people think highly of the at-home exercise equipment brand.

Robby Brumberg

Wisdom and guidance from a veteran senior living industry communicator

Michael Smith, head of corporate communications for Acts Retirement-Life Communities, shares industry challenges and how he uses messaging to create more uplifting narratives.

Robby Brumberg

How Spotify orchestrates internal comms

The company’s internal communications manager shares a behind-the-scenes look at the audio streaming giant’s tuneful, rhythmic messaging strategy.

Kathie Harris

Organizations increase their focus on wellness-oriented office design

An Indiana furniture manufacturer’s building renovations transformed the workplace and helped change employees’ lives.

Kathie Harris

A company that trains teachers faced a major pivot after schools closed last year

Curriculum Associates’ workforce was accustomed to going into schools. When that suddenly stopped, the need for wellness programs soared.

Kathie Harris

Measuring DE&I efforts is key to success, and Salesforce leads by example

The tech software giant uses scorecards as a measurement tool to track specific goals in four critical areas.

Kathie Harris

The 4 tenets of accounting firm DHG’s return-to-work program

Called ‘DHG Anywhere,’ the new set of hybrid policies come after employees called for a new normal.

Kathie Harris

IBM’s 6-point wellness program leans on tech prowess to generate engagement and results

A strategy of listening, co-creation, and measuring results proves a winner for this global tech giant.

Kathie Harris

AT&T and Comcast harness the power of ERGs to fuel productivity and DE&I success

Collaboration holds companies accountable, while employees feel heard.