People over brands: Writing executive comms on LinkedIn
LinkedIn’s preference for people over brand posts places a renewed focus on executive communications.
LinkedIn’s preference for people over brand posts places a renewed focus on executive communications.
A look at why Brown President Christina H. Paxson’s statement worked.
There’s a right and wrong way to handle labor communications.
By understanding the who, what, when, and where and why, you can radiate leadership’s energy and voice throughout your messaging.
People follow people, not brands.
We asked communicators what obstacles are impeding their leadership communications strategies. Here’s what they said.
Here’s what members say have been helping audiences connect with leaders who were once deemed aloof and inaccessible.
Follow this guidance to garner good coverage and stir positive morale amid a bonkers business landscape.
Although the Apple co-founder’s contemporaries might tussle about how faithful the depiction is of the title character, the launch-day frenzy should be readily recognizable.
Here’s what taking a true audience-first approach requires.
With budget season upon us, communications leaders must get creative in making their case.
Transparency is key.
A majority of pundits, both liberal and conservative, said Harris won. These are her tactics that stood out.
These are the executive comms, narrative and speechwriting wins that stood out.