Social Media

Your company has five Facebook pages? The interns made a mess of your social profiles? Here’s what to do.

Learn how to unfriend, unfollow or say goodbye when it’s time.

Creating a social strategy doesn’t have to be complicated. See what other marketers are doing and follow their lead.

Get ready to take a hard look at your Twitter and Facebook accounts to determine whether you’re doing it right.

Second to Facebook and Google, YouTube received more than 1 trillion views in 2011. See more jaw-dropping stats in this graphic.

It’s all well and good to have your professional credentials there, but there’s enormous potential for beneficial connections—and more—if you follow these guidelines.

The same tips that help improv comedians can help you get your online community buzzing. Community managers, listen up!

The 2012 IBM CEO Study reveals social media will become the No. 2 engagement method while traditional communication will plummet to the bottom in a few years.

Rock stars, and gurus, and ninjas, oh, my! We’re off to see the wizards—and to reveal who’s really behind that curtain.

A new study shows Timeline increases fan engagement more than the previous Facebook layout. Do you agree?

How to get approval without having to (literally) twist his or her arm.

What you need to know about this weekly email digest.