A nasty tweet denigrates your product or service—or, worse, your CEO—and gets retweeted again and again. Now what? Don’t get caught flat-footed; ready yourself with these tips.
If you want to avoid being throttled by your next audience, review this public speaking checklist.
The oversize check to help the local Little League is no longer enough. To curry customers’ favor, companies must choose sides on sometimes divisive societal issues, a recent survey has found.
Research shows that word choice conveys personality. Answering six questions can identify your tendencies, be they prim, methodical or descriptive.
Employees want to know how they’re doing and how they can improve. Here’s how to offer guidance without crushing their spirits.
More and more studies make the case against our increasing use of digital devices. In addition to summing up the health benefits, this infographic provides a guided program for going offline.
A new report reveals the industry is still fighting for more staff and money, and the lack of those resources hinders their ability to measure what matters.
In the mobile age, instant recognition is vital. Keep subject lines short, make sure the sender is recognizable and make your opening text enticing—as it will show up to offer the reader a peek.
Learn how to build a multichannel content campaign that boosts reach and ROI at our Content Strategy Virtual Summit.
Crafting a tangible, time-bound public relations strategy creates accountability, clarity and efficiency. Here’s how to develop your plan.
The animation colossus has cranked out hit after hit, and another movie is set for release for in June. Here’s what communicators can learn from the free storytelling class by the master of narrative.
Coming up empty for your next online post? Try these ideas to identify your target audience, find out what they’re curious about, and provide meaningful insights.
Getting information wrong can ruin your credibility and zap your campaign’s effectiveness. This graphic offers a helpful outline for ensuring your editorial ducks are in a row.
The baseball team fired the offending performer and issued an appropriate response to the inappropriate action. Online memes followed, though, proving damage control can go just so far.
Do you know your way around a clickable headline? Enter PR Daily’s 2017 Content Marketing Awards. Save $50 on entries complete by the early-bird deadline, June 16.
