4 things PR pros should always say to reporters
‘I’m dropping everything else,’ is music to a journalist’s ear. So are three other statements.
‘I’m dropping everything else,’ is music to a journalist’s ear. So are three other statements.
The key to success is to first determine your communication goals. That, experts agree, should come well before even considering which tool you might use.
Making decisions—even if they anger others—is one way to start being seen and heard at your company. Check out the rest of the list.
Swedish researchers found that writers, more than the general public, tend to suffer from anxiety, bipolar disorder, depression, substance abuse, and more.
Is there someone who treats you to a morning coffee every now and then, or is just extra polite? Sing their praises here.
The chain’s ‘sausage or pepperoni?’ promotion raises eyebrows and withers quickly, proving this isn’t how PR should make headlines.
It may be top of mind for communicators, but it’s not for senior execs, according to a new survey. Here’s how to get the top honchos on board.
If you’re too busy, close to the subject matter, or just not a strong writer, it might be time to hand the task to someone else.
The industries with the highest response rates are telecommunications and airlines. Does that surprise you?
If you can’t coax your staff to blog, maybe you need a new approach.
If you had Mark Zuckerberg’s ear, what changes would you recommend?
Through employee involvement and frequent, timely posts, Springfield Clinic keeps patients engaged and in the know.
Stop making mistakes that are fatal to your marketing objectives.