Words and phrases we can do without
Cutesy coinages and clumsy clichés litter contemporary writing. It’s time to take out the trash.
Cutesy coinages and clumsy clichés litter contemporary writing. It’s time to take out the trash.
Don’t let the money spent on branding and media relations go to waste with an angry response to a negative Yelp comment. Pros can use these tips to calm angry consumers and repair a company’s reputation.
If you want to attract top talent, make sure your website has these four components.
Putting your CEO in front of the camera is a great way to engage employees. Keep these tips and challenges in mind to make the most of your message.
Hemingway, Vonnegut, Bradbury, Orwell—even a couple of guys named Strunk & White—offer insights about keeping text lively and informative.
You’ll earn a lot more attention for yourself or your organization if you have a robust profile on LinkedIn. Here are the boxes to check.
To ensure your content will attract significant traffic, make sure it has these four components.
Self-editing isn’t easy, but you can easily weed out unclear sentences, clichés, passive voice and other bad habits by asking yourself these eight questions.
Good managers praise publicly, criticize privately (and constructively), and do all they can to help others succeed. Then there are these oafs. Read it and wince.
The brand’s ‘death to the corporate’ website mission gives PR and marketing pros several things to consider.
The singer doesn’t run his own social media accounts, but in his songs and in his public actions, he sets a pretty good social media example.
Here’s how the communications teams at Raytheon joined forces to tell stories that garner top-tier media attention, and how you can do the same.
Your fans want to feel involved and altruistic, and so do many of their friends. Tap into that benevolence to engage—and expand—your loyal audience.
Has anyone ever asked you, ‘What do you do all day?’ or, ‘They pay you for that?’ If those questions annoy you, join the author on her soapbox.
Why has this monosyllabic lead-in become so common, and what purpose does it serve? Several, actually, but are you using it solely as filler?