Candid conversations about diversity and inclusion go beyond a statement of support for racial equality in the wake of George Floyd’s death.
By prioritizing listening, storytelling and backing up words with actions, the organization is working to create positive change and promote health equity.
Nebraska Medicine’s communications director shares why effective crisis messaging involves employees across your organization—and how you can prepare for action.
Take notes from these shining examples of engaging storytelling.
As health care providers try to serve audiences from a distance, here are some key ways to help skeptical consumers see the benefits of telemedicine.
Here’s a roundup of the week’s crisis communication news for communicators.
Also: How COVID-19 is affecting e-commerce, how to pitch TV news, join our Twitter #RaganChat, and more.
The organization is engaging audiences through email, webinars, videos and more—and it says engagement on its website has grown as consumers look for information around the crisis.
Also: How consumers’ behavior has changed during the pandemic, Marvel offers free comic book stories, ways to cater to e-commerce shoppers, and more.
How can communicators help their stakeholders and audiences through the current crisis around COVID-19? PRSA Chair Garland Stansell says it’s all about the basics.
Also: AP Stylebook’s guide to COVID-19 coverage, how PR pros in the U.K. are affected by the pandemic, buzzwords to excise and more.
There’s enough anxiety out there without messages from health care practices exacerbating the panic. Here’s how to address the problem cogently and calmly.
As this strain of coronavirus disrupts business and everyday living, organizations’ newsrooms are providing vital information to their targeted audiences. Here’s what you need to know.
Uncertainty reigns as the outbreak widens and seemingly trustworthy sources spin data and forecasts. Journalists want to get the facts straight for their audiences; here’s what you can do.
‘Fear is spreading faster than the virus.’ Health care providers—along with the CDC—seek to promote healthy practices while avoiding misinformation.
