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Communicators gear up to push messages at NATO summit'
PR   |   Russell Working
Communicators gear up to push messages at NATO summit From the Secret Service to Boeing, organizations are preparing to get out their side of the story at the massive gathering in Chicago.
 
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PR pro: I bought Twitter followers
PR   |   Bill Rundle
PR pro: I bought Twitter followers
As part of an experiment, the author paid $12.50 for 2,000 Twitter followers. Read his story, and see how you can discern whether a Twitter user is guilty of the practice.
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The No. 1 PowerPoint rule every presenter should ignore
Executive Communication   |  
The No. 1 PowerPoint rule every presenter should ignore
Ever heard the 'one slide per minute' rule? It’s garbage. Here’s why. Plus, the three questions every speaker should answer about his or her presentation.
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Weber Shandwick: ‘Companies’ reputations can be taken down in 2 hours’
Crisis Management   |   Ragan Staff
Weber Shandwick: ‘Companies’ reputations can be taken down in 2 hours’
The firm’s research shows 70 percent of consumers will stop buying a product if the brand doesn’t behave the way consumers expect.
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One word or two? 6 pairs of commonly confused compounds
Writing & Editing   |   Mark Nichol
One word or two? 6 pairs of commonly confused compounds
Should it be anybody or any body? Everyone or every one? Find out now.
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20 tips to help you proofread like a pro
Writing & Editing   |   Tina Koenig
20 tips to help you proofread like a pro
If you are a pro, these guidelines are essentials for your livelihood.
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Corporate CFO fired for tweets, Facebook updates
Social Media   |   Kevin J. Allen
Corporate CFO fired for tweets, Facebook updates
Read the tweets and updates that cost Gene Morphis, the chief financial officer of Francesca’s Holdings, his high-profile job.
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5 PR lessons from Jackie Kennedy Onassis
PR   |   Tina Cassidy
5 PR lessons from Jackie Kennedy Onassis
The former First Lady was a master at PR—before, during, and after her time in the White House.
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Is your brand’s Facebook page a ‘community’? You sure?
Social Media   |   Jessica Malnik
Is your brand’s Facebook page a ‘community’? You sure?
Here are five reasons why your brand’s presence is more likely a marketing channel than a true community. The distinction may seem subtle, but it’s important to understand.
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5 ways TED catapulted into a global brand (and how you can, too)
Social Media   |   Nick Cicero
5 ways TED catapulted into a global brand (and how you can, too)
TED’s executive producer explains how TED became a household name.
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Duke newsletter packed with readable, relevant stories
Internal   |   Matt Wilson
Duke newsletter packed with readable, relevant stories
Not content to publish dry factoids and announcements, Working @ Duke’s staff does some real shoe-leather journalism for its print and online incarnations.
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4 ways to make your logo effective
PR   |   Amina AITai
4 ways to make your logo effective
Your logo represents your brand and its values. Here’s how to make sure it gives the impression you want.
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15 tips to refine your email etiquette
Internal   |   Jacqueline Whitmore
15 tips to refine your email etiquette
Follow these tips to avoid angering your office mates and business contacts.
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10 everyday words that are often misused
Writing & Editing   |   Rob Biesenbach
10 everyday words that are often misused
There’s probably someone to whom you should forward (not foreword) this article. Just saying.
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12 easy ways to get your life organized (finally)
Internal   |   Sharon Greenthal
12 easy ways to get your life organized (finally)
Think there’s no time to tackle that stack of papers on your desk or the mounting pile of clothes in your closet? You won’t after you read this advice from a professional organizer.
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Infographic: How Internet users worldwide spend time online
Social Media   |   Kristin Piombino
Infographic: How Internet users worldwide spend time online
They visit Google more than any other website, but spend most of their time on Facebook.
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Webinar alert: How to make your content irresistible
Ragan Conference Alert   |   Ragan Staff
Webinar alert: How to make your content irresistible
This three-part webinar series is the only training you need to write leaner, jazzier copy for your employee communications.
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Weber Shandwick exec: 'Companies' reputations can be taken down in 2 hours' Weber Shandwick exec: 'Companies' reputations can be taken down in 2 hours' Brands are more vulnerable today than ever. The firm’s research shows 70 percent of consumers will stop buying a product if the brand doesn’t behave the way consumers expect, Paul Jensen says.
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Communicators gear up to push messages at NATO summit'
PR   |   Russell Working
Communicators gear up to push messages at NATO summit From the Secret Service to Boeing, organizations are preparing to get out their side of the story at the massive gathering in Chicago.
 
20 tips to help you proofread like a pro '
Writing & Editing   |   Tina Koenig
20 tips to help you proofread like a pro If you are a pro, these guidelines are essentials for your livelihood.
 
15 tips to refine your email etiquette '
Internal   |   Jacqueline Whitmore
15 tips to refine your email etiquette Follow these tips to avoid angering your office mates and business contacts.
 
10 everyday words that are often misused'
Writing & Editing   |   Rob Biesenbach
10 everyday words that are often misused There’s probably someone to whom you should forward (not foreword) this article. Just saying.
 
5 corporate writing tips from Winston Churchill'
Writing & Editing   |   Clare Lynch
5 corporate writing tips from Winston Churchill A speech he gave during WWII provides important lessons for corporate writers everywhere.